Building Your Digital Presence for Career Growth

Building Your Digital Presence for Career Growth

Practical lessons on digital fluency, professional visibility and building an online identity that supports your career ambitions.

EYCLF August Masterclass flyer

In August 2025, EYCLF hosted a practical masterclass focused on digital fluency and the importance of intentionally building a professional presence online. The session challenged participants to consider what their current digital footprint communicates about them.

Guest Speaker

Mcloyd Fiifi Quayson

A seasoned digital marketer who shared practical guidance on professional visibility, online engagement and intentional personal branding.

The discussion showed that digital presence is no longer separate from professional identity. The way people engage, contribute and present themselves online can influence how colleagues, employers and professional contacts perceive their value.

Key Takeaways

Three major lessons stood out from the conversation about building a stronger and more intentional digital identity.

01

Understand the Pull Factor

Engagement matters. Your likes, comments, reposts and contributions can influence how people perceive you and the professional identity you are building.

02

Be Intentional

Your online presence should reflect the professional image, interests and values you want employers, peers and collaborators to associate with you.

03

Review Your Digital Footprint

Search your own name and examine what appears. This helps you understand the story your current online activity may already be telling.

The “Google Yourself” Exercise

During the session, participants searched their names on Google to see the information, profiles and content connected to them. The exercise provided an immediate view of the digital footprint each person was creating and whether it aligned with their desired professional image.

Your digital presence is your CV before your CV.

#EYCLF #DigitalPresence #CareerGrowth #PersonalBranding #DigitalFluency #EmergingLeaders

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